Barber Stylist Mobile App
Brand Identity | App Development | Website | Marketing
A custom booking mobile app for Barbers and Hair Stylists.
Introduction
In 2020, we embarked on a project with BarberStylist, a startup appointment booking app designed for barbers and hair stylists. The goal was to bridge the gap between barbershop apps and salon booking apps, creating a unified platform for haircare professionals and their clients.
The Challenge
The owner of BarberStylist, a hair care professional, recognized a gap in the market. Existing booking apps catered to either barbers or stylists but not both. Our challenge was to design a platform that would cater to both barbers and stylists, making it easier for them to manage their businesses while also providing a seamless experience for their clients.
Project Goals
After several brainstorming sessions, we established the main goals for the project:
Key Features
- Reliable Appointment Booking: Create a tool that hair care professionals could use for reliable appointment booking and business management.
- Secure Payment Processing: Integrate real-time payment processing to provide clients with a fast and secure way to pay for services.
- Streamlined Communication: Help barbers and stylists streamline communication and follow-ups with their clients.
- Clear Appointment Management: Make appointment management straightforward for both providers and clients.
- Support Ongoing Marketing Activities: Provide tools to support the owner's ongoing marketing activities.
The Solution
After months of gathering insights into the haircare industry, we assembled a development team consisting of two graphic designers (including myself), one programmer, and one copywriter. I also took on the role of Project Manager and assisted with quality assurance. Together, we designed a hybrid mobile app that runs on both Android and iOS operating systems.
Key Features
- User-Friendly Interface: A simple and intuitive interface that makes it easy for users to find barbers and stylists within a few miles of their current location.
- Appointment Management: Users can book and manage appointments effortlessly.
- Secure Payments: Real-time payment processing for secure and fast transactions.
- Photo and Review Sharing: Clients can share photos and post reviews of their experiences.
- Location-Based Search: Users can quickly find nearby hair care providers.
The Results
In 2020, the BarberStylist website and app were launched after a lengthy approval process, providing a comprehensive solution for barbers and hair stylists to manage their businesses and for clients to book appointments with ease.
Key Outcomes
- Improved Efficiency: Hair care professionals can now manage appointments and payments seamlessly.
- Enhanced Client Experience: Clients enjoy the convenience of booking, paying, and reviewing services all in one place.
- Increased Visibility: Barbers and stylists gain greater visibility and accessibility to potential clients.
Conclusion
The successful launch of the BarberStylist app demonstrates the power of a well-executed project that addresses market gaps and meets the needs of both professionals and clients. If you're looking to streamline your business operations and enhance client satisfaction, consider how a tailored app can make a significant difference.